"Philosophers have only interpreted the world, the point however is to change" - Karl Marx

This blog is my interpretation, I will do everything I can to change the world along those line

Thursday, 28 January 2010

No Shelter

This post is abit late but I thought I would comment on the Christmas No. 1 fiasco. Inspired to write this by my recent research on counter-culture and the resistance against consumerism.

Whilst even Rage Against the Machine jumped on the band wagon and saw this as a way of 'saving' music in Britian, they should really be reminded on the lyrics to their own song No Shelter

The main attraction, distraction
got ya number than number than numb
Empty ya pockets son, they got you thinkin that
What ya need is what they sellin
Make you think that buyin is rebellin'
From the theaters to malls on every shore
The thin line between entertainment and war
The frontline is everywhere, there be no shelter here
Spielberg the nightmare works so push it far
Amistad was a whip, the truth feather to tar
Memories erased and burned to scar
Trade in ya history for a VCR

Cinema, simulated life, ill drama
Fourth reich culture, Americana
Chained to the dream they got ya searchin for
The thin line between entertainment and war

There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere

Hospitals not profit full
The market bull's got pockets full
To advertise some hip disguise
View the world from American eyes
Tha poor adore keep feeding for more
Tha thin line between entertainment and war
fix the need, develop the taste
Buy their products or get laid to waste
Coca-Cola was back in our veins in Saigon
And Rambo too, we got a dope pair of Nikes on
Godzilla pure motherfuckin' filler
Get your eyes off the real killer

Cinema, simulated life, ill drama
Fourth reich culture, Americana
Chained to the dream they got you searchin for
Tha thin line between entertainment and war

There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere
There'll be no shelter here!
The frontline is everywhere

American eyes, American eyes
View the world from American eyes
Bury the past, rob us blind
And leave nothin behind

American eyes, American eyes
View the world from American eyes
Bury the past, rob us blind
And leave nothin behind

Just stare!
Just stare!
Just stare!
Just stare!

and live the nightmare!

In Particular the line of the song which goes like this

What ya need is what they sellin
Make you think that buyin is rebellin'

It is in this line we find the crux of the problem. We were told that buying a 1992 single which everyone already had either legally or illegally would be able to save musical culture. As if at some point in the recent history we already controlled it!

But what was achieved? Bigger sales and free marketing for the x-factor winner, and huge sales for Killing in the name which is already a huge track played regularly internationally. As both were signed to Sony subsidiaries all we saw was sony cashing it in with loads of free publicity.

Far from being described as a blow against the music industry this couldn't even e described as culture jamming as the track chosen was a worldwide hit and a classic still reguarly played of rock radio and tv stations and clubs throughout the world. The only thing achieved was an illusion in consumerism.

I will keep it short as a discussion on this woud be interesting, but I will post more on counter-culture and culture jamming in the future

2 comments:

  1. To an extent this is true, but frankly considering the dire state of the left any potential gain to be had through this campaign was worth it. It's an anti-authoritarian song by a libertarian/socialist band, and while I don't think you're 'rebelling' by buying it I'm not sure that was the point of the campaign, although obviously it was for some.

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  2. thats the crux of the it though, I agree that RATM have left credentials as individual activists well atleast zach and tom do.

    However I can not see how this could be considered rebellion, to supplant 1 song from mass culture with another song from mass culture. To promote the ideas of consumer choice whilst lining the pockets of the rich through this so-called rebellion?

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